My kids are also my competitors: Shah Rukh Khan

Shah Rukh Khan has bagged two awards at the Screen awards recently and the superstar is happy not only for himself but also for his kids who he says are also his competitors.

"It feels nice to win awards. There is a sense of competition with my kids because they win prizes for racing, taekwondo, riding etc. So I'll go home and show my kids that even I have won two awards," the 46-year-old actor said here at the awards function.

He bagged popular choice best actor for " Don 2: The KIng Is Back" and best jodi award for his pairing with Priyanka Chopra.

Meanwhile, Shah Rukh had two releases this year and both the films - " Ra. One" and "Don 2" - crossed the Rs.100 crore-mark at the box office.

He says he does not work for money and added: "I understand the rupees and crores less and you understand it even lesser. Please don't ask me questions on crores and stuff like that. I have been working hard for 20 years and only work to make the public happy.

"Hopefully, this year too I'll work with the same motive and not count numbers. Telephones have numbers and not actors, producers."

SRK is currently working in Yash Chopra's next untitled film with Katrina Kaif. He is also co-producing "Student Of the Year" with Karan Johar.

Source: http://timesofindia.indiatimes.com/entertainment/bollywood/news-interviews/My-kids-are-also-my-competitors-Shah-Rukh-Khan/articleshow/11511003.cms

Awards are important: Shahrukh Khan

After a terrific performance at Colors Screen Awards, Shahrukh Khan is now getting ready for Zee Awards and Filmfare Awards. The superstar feels that awards have their relevance and importance.

Shahrukh Khan and Ranbir Kapoor will be hosting the 57th Filmfare Awards to be held on January 29 in Filmcity. His film Don 2 is also competing with five other films for the Best Film trophy.

At the Filmfare Awards nomination party held on Friday night, Shahrukh told reporters: "Awards are very important. Insha Allah, whichever film gets the award I will be very happy."

Shahrukh Khan himself has been nominated for the Best Actor in a Leading Role (Male) category. Last year, the star bagged the best actor award for his work in 2010 film My Name Is Khan.

Source: http://www.apunkachoice.com/content/article/sid100007792-awards_are_important_shahrukh_khan/

Shahrukh Khan declared favourite actor at Lions Gold Awards

Shahrukh Khan won the favourite actor award at the 18th Lions Gold Awards ceremony here, while Priyanka Chopra was named the favourite actress.

However, neither the superstar nor Priyanka were present to collect their awards at the ceremony held here Wednesday.

However, Rani Mukerji, who won an award for her role in "No One Killed Jessica", walked the red carpet at the event and came on stage to collect her trophy.

Interestingly, in the music department, the Lions Awards, which recognises and felicitates outstanding contributions of stars from the showbiz and other fields, honoured both singer Sonu Niigaam and his four-year-old son Neevan.

The Winners list –

Lions favourite actor in a leading role male – Shahrukh Khan
Lions favourite choreographer (Critics) – Ganesh Hegde for "Chammak challo"

Source: http://www.bollywoodworld.com/bollywood-news/shahrukh-khan-declared-favourite-actor-at-lions-gold-awards-118155.html

Shah Rukh Khan's festival date with Angelina Jolie

An Evening in Berlin.... Jab mil baitenge do khoobsoorat yaar.... Wondering where there is leading to? Ok let we come to point.... Come February, and we can see our Badshah of Bollywood Shah Rukh Khan being clicked alongside the ravishing Begum from Hollywood Angelina Jolie...

The two screen icons are expected to meet at the Berlin International Film Festival, that commences from February 9th.

According to sources, Shah Rukh will be gracing the Berlinale Special programme at the fes with a view to present his recently released 'Don 2', directed by Farhan Akhtar and incidentally that has been shot in Berlin. While Angelina will be there for 'In the Land of Blood And Honey', in which she makes her directorial debut.

Well, SRK, who is an ardent fan of Jolie, seems to be on cloud nine, for it had been his long-cherishing dream of meeting the Hollywood hottie...

Source: http://www.indiaglitz.com/channels/hindi/article/76651.html

Shah Rukh Khan 's khwab just went epic

Shah Rukh Khan

If Ra.One is the costliest movie ever made, then here is a contender in the making. Actor-filmmaker Shah Rukh Khan has admittedto an international newspaper that he is trying to make a film on Mahabharat which sources say will be mounted on a grander scale than his last Diwali release Ra.One. Sources say that this time the production and the publicity cost could well be over Rs 200 crores.

"Shah Rukh is already excited about the Mahabharat project and he thinks that it might be far bigger and better in its scale than Ra.One. He is also in talks with a foreign production house to market it properly into territories where Bollywood has never been. It will be a truly world commercial release," says a source.

Sources also say that Shah Rukh wants the special effects of this film to be more advanced than James Cameron's Avatar. "He is pretty excited about it and the table-work for the movie is already on. On the other hand, we are already exploring options of a tie-up for the production. Shah Rukh is of the opinion that the marketing of the film can be thought about later on. Right now, all we need is a great product (read film)," the source.

SRK, in his interview with a London-based foreign newspaper, has already announced his intention of making a film on the epic.
"His ultimate goal, he says, is to make the mother of all Indian movies, an Avatar-style spectacular based on the Mahabharata, which he claims could be Bollywood's first truly global blockbuster. That would cost much more, he says, probably only slightly less than the $450 million (approximately Rs 2,250 crore) spent on Avatar," says The Times.

"I think it would be fantastic, the world's greatest film. It would be Mahabharata made like Lord of the Rings — a trilogy. The world would come to see it. The inherent story is one of the most interesting in the world. There are amazing superheroes, 20 times better than X-men — gods of the sun and wind who can make fire and gales at will. There are monsters, ghosts. It's really awesome," he was quoted to have said.

According to the report, Shah Rukh has already held talks with Hollywood studios in India like 20th Century Fox and Warner Brothers.

I wish I had made 'RA.One' better: Shah Rukh Khan

Bollywood superstar Shah Rukh Khan, who says marketing has become an indispensable part of filmmaking because of the rising ticket prices, used the best marketing strategy to promote his 'RA.One', but feels he could have made the sci-fi superhero movie in a better way.

"I think it's very, very important in entertainment to get into merchandising, to get into gaming and be on the net... we cannot negate that any more, whatever the level of film you are making," Shah Rukh, who was honoured at the NDTV Profit Business Leadership Awards 2011 with the title of Creative Entrepreneur of The Year in Mumbai, said in a tete-a-tete with the channel.

SRK, known for coining some of the best marketing strategies to sell his films, associated with over 50 brands for his mega-production 'RA.One'. However, he received mixed reaction for the movie, which was directed by Anubhav Sinha.

It's very important because a film like 'RA.One' lends itself a little more, it's for children, it's superhero and stuff. I wish I had made it a little better because people started jumping on my back, 'Itna market kiya aur aisa picture banaya tumne (You marketed it so much, and made a film like this)', So, I got a little waylaid on that," he added.

The movie, a sci-fi project, had a production cost of Rs.150 crore, and according to reports, his tie-ups to market the film were worth Rs.52 crore. Shah Rukh, a graduate in Economics, feels it's important to look at films as a product nowadays.

"I think you really need to take films and think of it as a product and put it across, and inform everyone what this product is because it is very expensive to go and buy the ticket.

"You know it's Rs 500-Rs 700, so you need to tell the customer this is what it is going to be. The more the channels you can inform on, I think more you are right about your product," said Shah Rukh, who had begun promoting 'RA.One' months before its release.

With 'RA.One', King Khan also brought into spotlight the importance of technology in taking Indian cinema global.

"To be really honest, even to the other producers and myself, I tell them put it (money) into the film, because I truly believe the technology and you know the way Indian films look... it's very important to go to the next level in terms of technology, otherwise we will lose."

"...the danger is not that we are going to crossover or not, the danger is whether we are going to lose the Indian audience for the Indian films. We are the only country in the world which still has regional audiences, so to say. Otherwise Hollywood has taken over everywhere, and the only way we can make sure that we continue to have youngsters like our films is increasing our technology."

"Otherwise 10 years from now there will be no Hindi films and I say that with utmost sadness. I really feel that if we don't push it a little more in terms of marketing and technology, we will not have Hindi films," added the 46-year-old.

The event, which took place in Mumbai Saturday, will go on air Jan 14 on NDTV Profit.

Source: http://ibnlive.in.com/news/i-wish-i-had-made-raone-better-shah-rukh/219639-8-66.html

YRF's next with SRK, Katrina goes on the floors Mondayq

New Shah Rukh Khan-Katrina Kaif starrer directed by Yash Chopra is set to go on the floors Monday.

"Launching my dad's film today with a little pooja at YRF...shoot starts tomorrow with @iamsrk and Katrina Kaif..Dad directing after 'Veer-Zaara'," actor Uday Chopra wrote on microblogging site Twitter.

This for first time that Shah Rukh will romance Katrina on the big screen in the yet to be titled film, which also features Anushka Sharma.

Yash Chopra returns to direction after seven years - his last directorial venture was cross-border love story "Veer Zaara" in 2004.

The music of the new film will be composed by A.R. Rahman and Gulzar will pen the lyrics.

Source: http://www.deccanherald.com/content/217583/yrfs-next-srk-katrina-goes.html